How It's Made
Key facts
- Name on labels (INCI)
- Flavouring (Strawberry Type)
- Also called
- Strawberry flavour, Strawberry-type flavouring
- Grade to ask for
- Food flavour, liquid or powder to suit the process
A strawberry-type flavour concentrate from a flavour house, built from fruity, sweet and green aroma notes.
What it does
- Main flavour
- In strawberry milk and many strawberry sweets, the flavour supplies almost all of the strawberry taste.
- Booster for real fruit
- In yoghurt and fruit preparations, flavour lifts the taste of the fruit, which fades during heat treatment and storage.
- Consistency
- Strawberries vary by variety, ripeness and season; a flavour gives the same taste in every batch.
Products on How It's Made that use strawberry flavour
| Product | Its role there |
|---|---|
| Strawberry milk | Strawberry flavour. The strawberry taste. A strawberry flavour from a flavour house gives a clear, consistent strawberry note that survives heat treatment. |
| Strawberry yoghurt | Strawberry flavour. Boosts the strawberry taste, which fades in processing. |
On How It's Made, strawberry flavour appears in strawberry milk and strawberry yoghurt, and is a common variation for milkshake mix, ice cream, wafer and biscuit creams and sponge cake.
Grades and specifications
- Liquid strawberry flavours
- For dairy drinks, yoghurt and syrups. Kerry lists a strawberry flavour sold by the litre on Matta.
- Powder strawberry flavours
- Encapsulated on a carrier for drink powders, milkshake mixes and dry blends. Kerry also lists a strawberry flavour sold by the kilogram.
- Natural and other strawberry flavours
- Natural strawberry flavours are built only from natural flavouring substances; others can use synthetic aroma compounds such as strawberry aldehyde.
Handling, safety and regulation
Store sealed, cool and away from light, and use within the supplier's shelf life, because fruity top notes fade. Ethyl methylphenylglycidate is a colourless liquid that does not dissolve in water, so it is carried in a solvent or encapsulated.
Ethyl methylphenylglycidate is listed by the US FDA as generally recognised as safe. Flavourings in the European Union are governed by Regulation (EC) No 1334/2008, which sets when a flavour may be called natural. Finished foods in Nigeria must be registered with NAFDAC.
Where strawberry flavour comes from
Strawberry flavours are created by flavour houses from fruity, sweet and green aroma materials. Kerry Group, the Irish taste and nutrition company, lists strawberry flavours on Matta in liquid and kilogram packs.
Sourcing strawberry flavour through Matta
Request a Kerry strawberry flavour for your application through Matta. For food ingredients, see Matta's ingredients page.
Listings found on matta.trade, read 30 Oct 2026. Prices are a snapshot, not live; the listing is always the final word. Different suppliers and grades: compare prices only where the unit matches.
Flavourings
Vanilla flavouring
Milk flavour
Orange flavour